Author: Markeona

One Way Links are links that point to any given webpage from another page not on the same website. It also means that the page which has the link pointing to it doesn't point back to that external link. The reason One Way Links are so important for link building and Off-page Optimization is because search engines view these One Way Links as a form of vote...

On-page Optimization is defined as all the activities that take place on the webpage itself. These include but are not limited to choosing the right domain name, writing rich and relevant website content, choosing the right keywords and utilizing the right tactics to highlight theses keywords in the...

Off-page Optimization covers all the activities that take place on other pages away from the given website page. This includes optimizing any webpage not through the website itself but rather through links pointing to the website such as backlinks or what are often called one way backlinks. Prior to doing Off-page Optimization, Markeona's SEO specialists put a great amount...

Manual directory submission is the process of manually submitting a website to searchable online directories. This process is an integral part of external link building for Off-page Optimization as it helps search engines find the submitted website and identify it as more important than other non directory indexed websites. Because there are thousands...

Search Engine Optimization (SEO) is a process which utilizes a set of tactics and techniques that higher the rank of a web site making it appear on the earlier search results of search engines such as Google, Bing, Yahoo, MSN, etc… The ultimate goal for SEO is to get more visitors to the web site and accordingly...